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If 2020 taught us anything, it’s that more Americans are more invested in their local community than ever before. Exclusively for the CMO Club, TEGNA, one of the nation’s largest local media companies, shared how the events of 2020 and 2021 are creating a “Local Renaissance” buoyed in part by a new American migration – one that is affecting business and consumer mindsets in local communities across the country.
TEGNA Vice President of Marketing, Meredith Conte, and Senior Insights Manager, Monica Longoria, introduced new trends seen across TEGNA markets. In addition, three of TEGNA’s tenured journalists from Atlanta, Dallas and Denver shared on-the-ground perspectives of changing life in local communities.
Vice President of Marketing
Senior Insights Manager