The Collision of Internal and External Comms in the Age of Social Media

Virtual Events
Wed, Jul 20, 6:00 PM (EDT)

About this event

Watch the full recording here!

In an age where every employee is empowered to speak their voice with social media, it’s now imperative for CMOs to align external campaigns and messaging with a corresponding internal comms plan. The consequences for misinterpretation and unwanted exposure are real—and the challenge is great—especially for CMOs without the means to manage messaging internally.

Join us for an illuminating virtual roundtable where we explore the intersection of internal and external comms in the age of social media. We’ll discuss strategies and best practices on navigating this razor’s edge with Marcus Wild, CMO at Fisher Funds, and Heath Walker, Head of Marketing and Communications of Mantel Group.

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