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Listen to the full Virtual Roundtable [56:57]
Congrats, you’re a CMO - now what? In this panel discussion moderated by Jon Suarez-Davis (jsd), SVP at Salesforce, members heard from current CEOs and board members who made the jump into new roles and received advice on how they achieved this, what challenges they faced, and what they wished they knew when making the transition.
Our panel included:
Christine Nashick, CMO and CEO at DHL Express
Syl Saller, CBE, Former CMO at Diageo & President of the Marketing Society
Sherilyn Shackell, Founder and CEO at The Marketing Academy
Here are some highlights from this roundtable:
Check out The Marketing Academy and their incredible programs available to both CMO's and their emerging leaders. You can apply for the Fellowship Program, nominate your emerging leaders for the Scholarship Program, or become a mentor to those in the Scholarship Program.
Syl is the co-creator of the Marketing Leadership Masterclass. She is also an amazing Executive Coach and is open to our members contacting her to learn more. Email her at email@example.com if you are interested.
CMO and CEO
Former CMO & President of the Marketing Society
Christine Nashick is CEO for the Caribbean where she oversees all aspects of the country’s International Express business in the region, managing 30 countries and 600 employees. She additionally serves as the CMO for DHL Express Americas, responsible for sponsorships, brand management, retail marketing, digital marketing, social selling, public relations, internal and external communications, lead generation and product management.
Syl Saller CBE is the former Global Chief Marketing Officer for Diageo, and a member of Diageo’s Executive Committee. Syl oversaw all Global Marketing, Design, Innovation, the Futures Group, and Reserve, Diageo’s luxury division. Before she was appointed CMO, she was Global Innovation Director, responsible for Diageo’s innovation strategy, including all new product development, launch programmes and R&D. Prior to that, she was Marketing Director for Diageo Great Britain.
Syl is a Board Director of The Marketing Academy and coaches on the Academys exclusive Fellowship Program.
She is also President of the Marketing Society, a member of the 30 Club, MGGB and WACL. She is consistently recognised by external organisations as a leader and expert in her field, recently being recognised as one of Campaign Magazine’s 5 most influential Global CMOs. She was named Marketer of the Year, one of the 500 Most Influential People in Britain, Forbes top 50 CMOs, and Ad Age’s Women to Watch.
Syl has been a Non-Executive director of Domino’s Pizza Group plc where she chaired the Nominations committee and served on the RemCo.
Syl was awarded ‘Commander of the Order of the British Empire’ in 2019 for services to marketing.
Syl graduated summa cum laude from the University of New Hampshire and holds an MBA from the Harvard Business School. She is married to Roger and has two children, Alexa and Jake.