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Details: Join Salesforce, The CMO Club, and some of the most innovative minds in marketing for networking, fun, and inspiring discussions around customer experience strategies and the power of potential to advance sustainability.
Featured Speakers:
Ashley Wray, CEO, Mala Collective
Lynn Schlesinger, CXO, Forbes
Nelson Kunkel, Global Chief Design Officer, Deloitte Digital
Nick Garret, Partner, Deloitte Creative
Polly Sumner, Chief Adoption Officer, Salesforce
Agenda:
3:15 - 3:45pm CET: This is Uplink!
There’s no solution to solving the state of our planet. There are many. And UpLink, an open innovation platform co-founded by the World Economic Forum, Deloitte, and Salesforce, works to create a world where anyone with impactful ideas is empowered to address the world’s most pressing challenges.
Join Deloitte and Salesforce and learn about the power and potential of UpLink to advance the UN’s Sustainable Development Goals and how, in a moment in time where the world can feel hopeless, UpLink gives hope back to the world.
4:00 - 4:30pm CET: Customer Experience...another buzzword or growth imperative?
Customer experience is now at the forefront of leadership conversations around data, technology and product. In addition to being responsible for the brand and driving demand, marketing leaders now are tasked with connecting the dots between all customer touch points, many of which are beyond the traditional marketing org infrastructure. Why should founders make CX a key pillar of their growth and retention strategies? Where is the best place to start?
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Mala Collective
CEO
Deloitte
Partner
Deloitte
Global Chief Design Officer, Deloitte Digital
Forbes
Chief Customer Experience Officer (CXO)
Salesforce
Chief Adoption Officer
Salesforce
SVP, Marketing Strategy & Innovation